In-bound Marketing | Digital Transformation Brisbane

Brisbane's business digitalisation and digital marketing studio

Contents are made simple

Write better content
That is relevant to your customer needs.

Hubspot one of the pioneers of inbound marketing explains the methodology as “an approach that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t always want, inbound marketing forms connections they are looking for and solves problems they already have”.

We focus on creating, publishing, and distributing content that targets a specific market and solves a specific problem.

With Google making 3200 algorithm changes in just one year, their goal isn’t to make a website wait a year or two before they can achieve a better ranking. The way that search engines work is incredibly sophisticated. The search ranking evaluation process has changed over the years, and your domain age and contents stuffed with keywords are no longer a solution for a better ranking. What you need is merely exploring your product in the form of interactive contents that are keyword reach but not repetitive.

Get started now
HEALTH CHECK

The first step is to check your website overall readability. You can have great contents but not presented effectively. Illustration and the order of your contents are as important as the content itself. Steer the user experience on your website.

CONTENT ANALYSIS

Then we analyse your contents individually. This is where we research your market and run a comparison analysis. Based on the findings, we rewrite and reorganise your contents to keep you in the race.

IMPLEMENTATION

After all that work, we are now ready to change the gear and get ahead of your competition. At this stage, we update your contents meta tags with the new ones and optimise the way they are illustrated to gain a competitive advantage.

How search engine react to new contents

1

GOOGLE INDEX

It takes between 4 days to 4 weeks for your brand new contents to be crawled and indexed by Google. This range, however, is fairly broad and has been challenged by those who claim to have indexed sites in less than 4 days.

2

GOOGLE CONSOLE

To make sure your contents are getting indexed as soon as possible, we use Google search console. Updating your website XML sitemap is quite essential as well if you have added new pages during your recent upgrade.

3

GOOGLE ANALYTICS

Then we will monitor the changes carefully. Using analytics tools, such as google analytics, we will determine the traffic to your new contents and the conversion rate, which will help us to either stay with the changes or make further adjustments.

Cant find what you are looking for?

Contact the team

You will get an answer today.

Pricing Structure

report

$299

ONE OFF

  • Website health check
  • Up to 20 pages
  • Content Analysis
  • Full page report
Get Started

Get a health check on your website to determine where you stand.

FULL TIMER

$699

Monthly

  • Full Content Optimisation
  • Analytics setup
  • 24/7 Dedicated Support
  • 5 Articles per month
  • Copy writer included
  • Monthly GA Report
  • Content Keyword Optimisation
Get Started

Go all in and have your website content optimised every single day.

Contact us

Start today with one of our value packages. 

Content Marketing - Form
reCAPTCHA

Content Marketing Knowledge tips

Here are a few tips at the end of this page to ensure you are taking something with you. That is what matters!

Write your contents with passion 

Good content is a simple expression of interest in what you do and what you represent. Therefore instead of browsing around and paraphrasing others work, write one of your own. Explain what you do in the best way you can as the originality of your content is one of the most important factors that will lead to your success online.

Use keywords where required

Stuffing your contents with keywords is no longer a method to gain a better ranking. Google search engine is way smarter than that. The best approach is to to use keywords where appropriate and then expand each by explaining how your service relates to that keyword. Overuse of keywords usually results in repetitive and boring contents.

Find the Gap

In every industry, there are gaps in knowledge. These gaps are the areas where people did not focus or overlooked for whatever reason. These gaps are pure gold when it comes to content writing. Even if you do not know how to address the gap, just talking about it will keep you ahead of your competitors in the long run.

Keep your contents focused

When you are writing content for your website, make sure that you stay on topic. Focus on what you are talking about and try to avoid sidetracking to any other topics. Focused contents are prefered by searched engines as they are easy to understand and completely dedicated to the topic. Even users find dedicated articles more useful as they can find what they need quickly.

free business digitalisation tips.